Professional member - Anshita Yadav

We are pleased to announce the newest member to join Institut de diplomatie publique-

Anshita Yadav.

She is currently pursuing Ph.D. at USMS, GGSIPU .

Her Ph.D. topic relates to Entrepreneurial Marketing and a systematic review of the same has been recently published.

Other research publications relate to social entrepreneurship, artificial intelligence, etc. Currently working on neuroentrepreneurship, panel data econometries, indigenous organisations etc.


Anshita Yadav

PhD Scholar: from Guru Gobind Singh Indraprastha University (GGSIPU), Dwarka, New Delhi

(2018-currently);

Specialization: Entrepreneurship,

Topic: Entrepreneurial Marketing










Orcid: https://orcid.org/0000-0002-8065-2222

Research Gate: https://www.researchgate.net/profile/Anshita_Yadav2


Research Papers Published

  • Yadav, A. & Bansal, S., 2020 (ahead of print). Viewing marketing through entrepreneurial mindset: A systematic review. International Journal of Emerging Markets. (IF: 1.022, listed/ indexed in: ABDC-B, Scopus, SSCI)

  • Sharma, G.D., Talan, G., Srivastava, M., Yadav, A., Chopra, R., 2020 (ahead of print). A qualitative enquiry into strategic and operational responses to Covid‐19 challenges in South Asia. Journal of Public Affairs. (listed/ indexed in: ABDC-B, Scopus, ESCI)

  • Bansal, S., Garg, I., Yadav, A., 2020. Do firms with environmental concerns give better performance: A systematic literature review. Journal of Public Affairs. (listed/ indexed in: ABDC-B, Scopus, ESCI)

  • Sharma, G.D., Tiwari, A.K., Jain, M., Yadav, A., 2020. Connection between Covid-19 Cases, Climate Change, and Financial Markets– Evidence from Wavelet Coherence. EnerarXiv-preprint. (Special issue- COVID-19: Impacts on Energy & Environment)

  • Sharma, G. D., Yadav, A., & Chopra, R. 2020. Artificial Intelligence and Effective Governance: A Review, Critique and Research Agenda. Sustainable Futures, 2:100004. (Elsevier)

  • Bansal, S., Garg, I., Yadav, A., 2020. Can social entrepreneurship help attain sustainable development goals: a study of India. World Review of Entrepreneurship, Management and Sustainable Development 16, 172. (Inderscience publishing, listed/ indexed in: Scopus)

  • Bansal, S., Yadav, A., & Garg, I. 2019. Prime Minister Employment Generation Programme: A tool to attain Economic Development through MSMEs in India. Gurukul Business Review, 15: 1–11. (listed/ indexed in: ESCI)


Anshita Yadav